Italian Public Relations Agencies | Made-In-Italy.com

Italian Public Relations Agencies

The boom of Italian fashion on the international scene, along with ever evolving modes of communication, has brought the rapid growth of fashion PR agencies to Italy. The country is particularly well-suited to hosting elaborate affairs and staging unprecedented events given the fantastic settings available everywhere one turns. Secret gardens, medieval structures, private castles, and expansive warehouses are all venues at an Italian PR agency’s disposal. To see some of the thought leaders in Italian fashion promotion, see below and on the right.

LEADERS OF ITALIAN FASHION PR

The public still does not know much about what lies behind public relations campaigns, but we do know they are successful in spreading brand notoriety worldwide. In our everyday life we are surrounded by posters, television and radio commercials, and advertisement campaigns for specific products in magazines and newspapers. Advertisement campaigns and promotional events are fundamental for a fashion house to be successful internationally, and Italian PR firms are recognized to be among the top in the world in making this success a reality.

PR guests at AltaRomAltaModa opening party
PR guests at AltaRomAltaModa opening party; © AltaRoma, photo by Mariani, Meggiolaro, Gobbi, Allucinazione

That of the fashion publicist, or PR agent, is a relatively recent profession. The first Italian names on the fashion PR system began to appear in the 1970s. Obviously, publicity and advertisement strategies already existed but the international success reached during these years by Italian fashion houses contributed to the success of fashion PR companies, and vice versa. One of the pioneers of Italian PR consulting is Beppe Modenese, current honorary President of the Italian fashion chamber of commerce. His work has earned him the title “Italian fashion’s Prime Minister” – given to him by Women’s Wear Daily and recognizing Modenese for his exportation of the Made in Italy ideal.

Modenese was also the source of inspiration for many who came after him, such as Marta Godi, the head of Guitar Advertising & PR, one of the best Italian fashion PR agencies. The services offered by her PR firm range from organizing events to advertisement campaigns, like any fashion PR company, but her approach has been recognized as highly innovative.

Other notable Italian PR agencies include Attila & Co. hired by Salvatore Ferragamo, as well as by the Italian fashion association AltaRoma. The Camera Nazionale della Moda relies on the Italian PR agency Equipe to promote its public image. A winning PR strategy is the key to the success of any firm’s image, and Italian PR companies have proven success in the realm of fashion.

 

Ad Mirabilia

via mascheroni 19
20145 Milano, Italy
Tel: [+39] 02 43821937
Fax: [+39] 02 48009428
Email: contact@admirabilia.it
Web: www.admirabilia.it

Antonio Gallo Immagine e Comunicazione

Corso Venezia 24, 20121 Milano, Italy
Tel: [+39] 02 76017010/76017010
Fax: [+39] 02 76009632
Email: antogallo@tin.it
Web: www.advertising.it

Attila & Company

Via Guerrazzi, 1
20145 Milano, Italy
Tel: [+39] 02 349701/349701
Fax: [+39] 02 34970741
Email: attila@attila.it
Web: www.attila.it

Avenue Comunication

Via Carducci 26
20123 Milano, Italy
Tel: [+39] 02 72023690/72023690
Fax: [+39] 02 72023608

Barbieri & Ridet

corso di Porta Romana, 98
20122 Milano, Italy
Tel: [+39] 02 58328232/58328232
Fax: [+39] 02 58325625
Email: Murielle Ridet – barbieri.ridet@flashnet.it

Angelo Barozzi

via E. Morosini, 30
20135 Milano, Italy
Tel: [+39] 02 54063236
Fax: [+39] 02 54120345

Luca Bottigelli

Piazza Principessa Clotilde 6
20121 Milano, Italy
Tel: [+39] 02 6571527
Fax: [+39] 02 6570407

COLUMBUS/ITALIA

Via dell’Industria 70/A
62014 Corridonia – Macerata, Italy
Tel: [+39] 0733 440200/440200
Fax: [+39] 0733 440099
Email: contact@columbusitalia.it

COLUMBUS/BB

Via Mecenate 76 interno 16
20138 Milano, Italy
Tel: [+39] 02 58018608/58018608
Fax: [+39] 02 58018610
Email: columbusbb@columbusitalia.it

Equipe Srl

Via Antonio Canova, 19/A
20145 Milano, Italy
Tel: [+39] 02 34538354
Fax: [+39] 02 34538355
Email: www.equipemilano.com

Barbara Falanga S.r.l.

Piazza Mirabello 1
20121 Milano, Italy
Tel: [+39] 02 6575232
Fax: [+39] 02 6575234

Marina Fenghi Via Cerva 14

20122 Milano, Italy
Tel: [+39] 02 76003932
Fax: [+39] 02 76003937

Silvia Negri Firman – Negri Firman PR & Comunication

via Stendhal 36
20144 Milano, Italy
Tel: [+39] 02 89096012
Fax: [+39] 02 72020178
Email: Info@negrifirman.com
Web: negrifirman.com

Cristiana Gorza

Via C. Maggi 6
20154 Milano, Italy
Tel: [+39] 02 3313179
Fax: [+39] 02 3451179

Guitar

Via montello 14
20123 Milano, Italy
Tel: [+39] 02 316659
via del pozzo 3
50019 Sesto Fiorentino – Firenze, Italy
Tel: [+39] 055 4250526
Email: advguitar@guitar.it
Web: www.guitar.it

Hypsos Spa

Via Serbelloni gabrio 2
20121 Milan, Italy
Tel: [+39] 02 781056

Image Building

Milano, Via Torino 61
Tel: [+39] 02 89011300
Fax: [+39] 02 89011151
Roma, Piazza San Lorenzo in Lucina 26
Tel: [+39] 06 68392100
Fax: [+39] 06 68210940
CORPORATE:
Email corporate@imagebuilding.it
FINANCE:
Email finanza@imagebuilding.it
PRODUCT:
Email prodotto@imagebuilding.it
TLC:
Email tlc@imagebuilding.it
EVENTS:
Email: eventi@imagebuilding.it
Web: www.imagebuilding.it

Intermoda

Via S. Andrea 2
20121 Milano, Italy
Tel: [+39] 02 76023011/76023011
Fax: [+39] 02 76015745

INTER NOS Erica Calvi

Viale Piceno 21
20129 Milano, Italy
Tel: [+39] 02 8900632
Fax: [+39] 02 7496316
Email: internos@fastwebnet.it
Web: www.internosagency.com

Magnolia Laurenzi

Piazza del Liberty 4
20121 Milano, Italy
Tel: [+39] 02 77792200/77792200
Fax: [+39] 02 77792801
Press head office and Max Mara PR – Magnolia
Tel: [+39] 0522 3991
Fax: [+39] 0522 3993993
Email: laurenzi.m@maxmara.it

DODI LEMOS SAS DI DONATA GISELLA BONANNO FERRARA – LO BUE DI LE MOS

VIA AUSONIO 16
20123 MILANO, Italy
Tel: [+39] 02 89420561
Fax: [+39] 02 89420569

MINGHETTI & PIERI COMMUNICATION SRL

V. TORINO, 61
20123 MILANO, Italy
Telefono: [+39] 02 89012857Orsetta Leonardi

Mobile: [+39] 335 5470970
Email: orsettaldc@tiscali.it


CARLA NANI  MOCENIGO

Via della Moscova 44/1
20121 Milano, Italy
Tel: [+39] 02 6597188
Fax: [+39] 02 29019652
Email: info@nanimocenigo.it

Modenese & Modenese S.r.l.

Via Malpighi 4
20129 Milano, Italy
Tel: [+39] 02 29529919
Fax: [+39] 02 29529944
Email: info@modenese.com
Web: www.modenese.com

Karla Otto S.r.l.

Via dell’Annunciata 2
20121 Milano, Italy
Tel: [+39] 02 6556981
Fax: [+39] 02 29014510
Web: www.KarlaOtto.com

Monica Paparcone

Via Senato 19
20121 Milano, Italy
Tel: [+39] 02 7623211/7623211
Fax: [+39] 02 7996601

Alberto Peretti

Via Borgonuovo 26
20121 Milano, Italy
Tel: [+39] 02 6590444/6590444
Fax: [+39] 02 6592937
Web: www.peretti.com

Beatrice Piovella

Via Donizetti 48
20122 Milano, Italy
Tel: [+39] 02 760591/760591
Fax: [+39] 02 782373

Ivan Damiano Rota

Via Brera 7
20122 Milano, Italy
Tel: [+39] 02 877872
Fax: [+39] 02 862415
Mobile: [+39] 348 8803193

Satellite S.r.l.

Via Compagnoni 20
20129 Milano, Italy
Tel: [+39] 02 70003800/70003800
Fax: [+39] 02 70003900
Sonia Venturelli

Star Factory

Via Bramante, 29
20154 Milano, Italy
Tel: [+39] 02 3315902
Fax: [+39] 02 3315426
Email: starfact@net2000.it
Contact person: Luca Sacchetti

Studio Franca Soncini

Via Ausonio 18
20123 Milano, Italy
Tel: [+39] 02 58105520
Fax: [+39] 02 58106478

Studio GM

Corso Monforte 23
20122 Milano, Italy
Tel: [+39] 02 92889750
Fax: [+39] 02 92889752
Email: gmpubrel@gmpubrel.it
Contact person: Beppe Modenese or Carla Ling

Studio Re & Spano’ Snc

Via Bramante Da Urbino, 29
20154 Milano, Italy
Tel: [+39] 02 34934921

Studio Roberta Ciappi

Via benvenuto garofalo 31
20133 Milao, Italy
Tel: [+39] 02 72021490
Web: www.studiorobertaciappi.it

Unique Italia

via G.B. morgagni 33
20129 Milano, Italy
Tel: [+39] 02 74281284
Fax:[+39] 02 29400739
via trentotrieste 46
41012 Carpi – Modena, Italy
Tel:[+39] 059 643221
Fax:[+39] 059 643218
Contact person: Ivana Sica
Email: info@uniqueitalia.com
Web: www.uniqueitalia.com

Urra’ S.r.l.

Via F. Cavallotti 8
20122 Milano, Italy
Tel: [+39] 02 76009417/76009417
Fax: [+39] 02 76009998
Contact person: Emanuela Montezemolo

Your Image di Laura Smagliato

via Marcona 3
20129 Milano, Italy
Tel: [+39] 0254050177

Daniela Zari

Via Montenapoleone 3
20121 Milano, Italy
Tel: [+39] 02 76015354
Fax: [+39] 02 76009545

Donatella Zini & Studio

Via F.confalonieri 36
20124 Milano, Italy
Tel: [+39] 02 6071538/24
Email: info@studiozinimilano.com
Web: www.studiozinimilano.com
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