We all know the story of Pinocchio thanks to Disney, but we may not know the history behind this beloved character. This famous book was written by an Italian man named Carlo Lorenzini, also known as Carlo Collodi, while the first color illustrations were created by Attilio Mussino in 1911 and are recognizable everywhere.


Just as some of the best hotels in the world are realized by world-renowned architects and designers, so too has this Maserati. Think Pietro Frua, Bertone, Giorgetto Giugiaro, Marcello Gandini and Pininfarina. The Quattroporte was imagined and brought to life by Lorenzo Ramaciotti, Head of Style for Fiat.


How can you get several amazing Italian designers in your living room? You can send out invitations for your next cocktail party and hope for the best, or you might acquire something from Poltrona Frau, which turns 100 this year and has a penchant for putting to work some of the most outstanding Italian design talent in existence...


Italy is known as a culture which gives a great deal of love and attention to children and family matters, so it should be no wonder a wide variety of wonderful Italian toymakers can be found in cities and villages around the country. Many of them have been hand-making toys for decades and offer items that also little pieces of art...


Who is innovative enough to think up the Moscardino, a disposable spoon-fork (aka a "spork") made of foodstuffs, which won the prestigious Compasso d’Oro ADI design award and is now part of the permanent collection at the MOMA in New York City? Only an Italian designer who comes up with his best ideas while driving...


So you would like to see great contemporary Italian design collected in one place when traveling in Italy? We suggest a few places not to miss in order to have a glimpse of the latest creative talent coming out of Italy, whether you are visiting Rome, Milan or Florence. They are Secondome, Dilmos Milano and Antonella Villanova's gallery...

 


Sleek Italian kitchen designer Scavolini and fashion brand Diesel have teamed up to create something called the "Successful Living Kitchen". The result is a marriage of vintage and raw looking industrial details, to create ultramodern kitchens for the cool set, an environment that goes well beyond the functional needs of cooking and eating.


Pirelli, the great tire manufacturer, with its famous calendar of the same name, has collaborated with international designers and intellectuals since its inception in 1872. In honour of this heritage they hosted an exhibition, L’Umanesimo Industriale della Pirelli, highlighting designer Bob Noorda and others.